How To Expand Your Search Engine Visibility

One of most critical strategies to increase your article marketing for your own business, as well as your clients’ businesses is to expand your search engine visibility. Through trial and error, I have found the following techniques to be very beneficial.

Write articles


It’s not hard to write articles. You don’t have to be a certified writer or publisher. As long as you follow good down-to-earth grammar, punctuation, and spelling guidelines, you CAN write your own articles and not have to pay someone else to write them for you.

Have Your Articles Distributed Far and Wide


Choose a good content distribution service where you can submit your articles and let them do all the leg work for you in getting your articles out to the hungry publishers and content site owners.



The advantages of belonging to social networking sites are multiple. Using social media can increase your visibility in search engines. Setting up profiles, commenting, adding friends – this can all contribute to raising your status as an expert in the search engines. By adding links to your comments and profile pages, you will eventually begin to see increased traffic to your website or blog. The increased traffic will, in turn, raise your page rank scores.



Contribute what, you might ask. Contribute by commenting on other people’s blogs, commenting in forums, sharing articles on your website, and making helpful comments on other articles you read, if the site owner allows comments. By making positive, helpful comments, you are going to be recognized as an expert in your particular niche.  By doing so, people are going to want to learn more about you. They’re going to search you out in Google, Bing, Yahoo!, and other search engines.



You don’t have to have a blog that a developer creates for you that costs you a lot of money. You can create your own blog on websites such as wordpress.com or blogspot.com. When writing on your blog, you are using a journalistic mind frame – write from the heart while utilizing research material and/or personal experience to keep your reader’s interest up.



Here’s where a quality content distribution service comes into play. You will want to take advantage of special features that the service might offer. For example, perhaps you can take advantage of special sharing options that a service might have or special partnerships in order to obtain prominent position on one or several top article marketing directories.

A virtual assistant needs to do multiple article marketing strategies in order to increase search engine visibility — not only for in order to become successful for your own company, but also for your clients. Now is the time to learn the techniques I’ve mentioned above and increase your value and your potential for success. Don’t wait; do it now!


About the author:

Pam Lokker is a skillful writer and proficient virtual assistant. Borlok Virtual Assistants is the place to get global expert VA services with quality and on-time delivery.

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