Category: Outsourcing

What Are Five Key Things a Company Should Look For When Hiring a Freelancer Writer

What Are Five Key Things a Company Should Look For When Hiring a Freelancer Writer

What Are Five Key Things a Company Should Look For When Hiring a Freelancer Writer

If the time has come for your small business to outsource, there are five key things a company should look for when hiring a freelance writer. First of all, let me explain what a freelancer is.

According to Wikipedia, “A freelancer, freelance worker, or freelance is a person who is self-employed and is not committed to a particular employer long-term.” Another term that is sometimes used interchangeably with freelancer is independent contractor.  You can usually find good freelancers through freelance marketplaces like elance.com or odesk.com, as well as other places.

The freelance industry has changed a lot in the past few years. The types of jobs have become much more versatile with independent contractors being accomplished web developers, Search Engine Optimization (SEO) experts, freelance writers, software developers, administrative support personnel, and many more. Just recently I discovered this statement in Forbes, “The freelance economy is the future of work. At least, that’s how the labor market sees it. An estimated one in three Americans—or 42 million people—is a freelancer.” (2/11/2014, Why the New Freelance Economy is Great For Your Small Business”)

That means there are a lot of skilled workers out there, but you do need to be careful to do your research. So let’s take a look at those five key things I mentioned earlier that will increase your chances of finding a freelancer that you will be happy with.

  1. Experience as a freelancer – I highly recommend that in your search for a person that will work with your company as a new hire, that you establish in your interview just how long they have been an independent contractor. Especially on the freelance marketplaces, there are loads of individuals claiming to be a freelancer but they are brand new at it. No, I’m not saying that you can’t hire a newbie freelance writer, but I am saying that you will have greater success with someone that has been a freelancer for a while.
  2. Experience in his or her field – An experienced writer that has been freelancing for a given amount of time will have knowledge that newbies won’t have – knowledge, for example, for the best way to research on the Internet, what the best sites are to use for reports, and more. Just as in a full time or part-time job, how much history does the writer have to support that experience? Have they been writing for their own or other business owners’ websites or blogs? Does the individual have samples that can be shown to you?
  3. Skill proficiency – Before going to the interview with the freelance writer or copy editor, you should have a good idea of the types of skills the potential new hire will need to fulfill the job requirements. Has there been any effort to continue education in the writing field? Does the writer have any certifications?
  4. Is the individual dependable? This one might be a little difficult to gauge, but you can do it. Here are a couple of ideas. Does the individual have references on company letterhead? If through a freelance marketplace, has the freelance writer received positive feedback, negative feedback or no feedback at all? Does the feedback show that an individual provides excellent service and on-time delivery?
  5. Does the freelance writer charge reasonable rates? – Well, first of all, do you know what reasonable is? Are the rates charged hourly, per piece or bundled at a fixed price. Once you uncover that information, you can then do your homework and find out what the going rates are for your location. How is the quality of the content? If the content is first-rate, then the individual may charge a little more. But, you’re not going to want to pay an unreasonable rate if the content is full of spelling, grammar or punctuation errors.

This list of five key things that a company should look for when hiring a freelance writer is by no means a complete list. There are other things to consider such as is the individual a team player, is he or she an excellent communicator, does the individual provide excellent customer service (Yes this is important; after all, you are their customer). But if you keep the above in mind, you should be well on your way to getting a great freelance writer.

About the author: Pam Lokker is a skillful writer and proficient virtual assistant. Borlok Virtual Assistants is the place to get global expert Virtual Assistant services with quality and on-time delivery.

A Small Business Can Benefit From Outsourcing

A Small Business Can Benefit From Outsourcing

A small business can benefit from outsourcing. Now the business owner might think that freelancing is a thing of the past due to large corporations outsourcing most of their help overseas. But, that’s simply not the case. There is plenty of work nationally, plus you can outsource overseas yourself by outsourcing in Canada, UK, Australia, and lots of other countries.

Benefit From Outsourcing

So is there a way a small business can benefit from outsourcing? Yes, there are three specific ways to go about it:

1. Identify the tasks you can outsource

What do you have on your plate right now that you can have someone else take care of, thereby freeing up time for you — things like transcription, article submission, copywriting or copy editing and much more. Make a list and then prioritize them.

2. Systematize tasks

Before you give work to a freelancer, you want to make sure that you write up your instructions so they are clear. One problem I see with clients all the time when they are outsourcing to me is that they skip steps. Not every freelancer will try to fill in the missing step. They will sit there and say “I can’t do that; it doesn’t work.” Be complete and concise in writing out what you want your freelancer to do and avoid any misunderstandings up front.

3. Don’t wait until your workload demands that you get extra help immediately.

The time to go through the process of finding freelancers is now before you end up with a short deadline. Check out the major freelance marketplaces. Need some more encouragement as to how a small business can benefit from outsourcing? Check out this article: Recap on the Benefits of Becoming a Virtual Assistant.

Are there other avenues you can pursue to find good, honest freelancers? Sure there are. If you travel a lot and attend a lot of conventions or seminars, keep your eye out for virtual assistants that may be there, as well. Another option would be to search the internet under keywords like outsourcing, freelancing, virtual assistants, and a wide variety of others such as benefits, freelance marketplace or independent contractors.

Being proactive and taking a look at what you can outsource now, organizing your possibilities, and then looking for good outsource possibilities now will save you time and money in the long-term. Do you need a jump start at making that list? According to this article, Outsourcing: Three Keys to Outsourcing Success by Janet Attard, “When you are a one-person or micro-sized business you not only have to create the product or do the income-producing service, you also need to answer calls from customers, make sales calls, get a website set up, get active in social media, send out invoices, do the bookkeeping, keep marketing your business, and do a whole lot of other things, too. To keep up with it all you could easily work 12 to 14 hours a day , 6 or 7 days a week.” Does that help to kick start you?
Pam Lokker is a skillful writer and proficient virtual assistant. She is co-owner of Borlok Virtual Assistants — the place to get global expert VA services with quality and on-time delivery.

Get Good Help Through Outsourcing

Get Good Help Through Outsourcing

You need extra help during the holidays for your marketing ventures and you need it fast. You’ve heard that outsource through a freelance marketing site is a good way to go, but you wonder if it is possible to get good help through outsourcing.Nowadays, businesses need help both prior to and during the upcoming holidays. Is there an economical way to pick up some extra help without stretching the budget to the breaking point?

Theme: Overlay by Kaira Extra Text
Cape Town, South Africa
Verified by MonsterInsights